Work / 07/14/2011

Crown Improves Online User Experience

Crown Holdings is the leader in metal packaging technology. In short, they innovate, design and build aerosol, beverage, food and specialty packaging for leading brands worldwide.

 

Leader of the Pack

Through participatory design, DOOR3 translated Crown's customer desire into achievable user experience design and developed a site that, since launch, tripled traffic and organically generated top-ranking Google search results.